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	<title>Observed by Burcu Dogan &#187; products</title>
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	<description>burcu dogan&#039;s monthly routine. caution: risk of overdose.</description>
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		<title>Probably I&#8217;m a &#8220;products person&#8221;</title>
		<link>http://blog.burcudogan.com/444/</link>
		<comments>http://blog.burcudogan.com/444/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 21:47:19 +0000</pubDate>
		<dc:creator>Burcu Dogan</dc:creator>
				<category><![CDATA[Regular]]></category>
		<category><![CDATA[personal development]]></category>
		<category><![CDATA[products]]></category>

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		<description><![CDATA[It all started when I was younger, almost 15 years ago. As a rebellious child, I decided to publish my own newspaper to share my opinions about products I use daily. I wrote critics, future notes and reviews almost about everything &#8212; from plugs to kitchen tools. Reviewing was boring, but manufacturing was very costly, [...]]]></description>
			<content:encoded><![CDATA[<p>It all started when I was younger, almost 15 years ago. As a rebellious child, I decided to publish my own newspaper to share my opinions about products I use daily. I wrote <em>critics, future notes and reviews almost about everything</em> &#8212; from plugs to kitchen tools. Reviewing was boring, but manufacturing was very costly, and my cheap implementations would be looking very ugly. So, I gave up fast.</p>
<p>I was introduced to programming and computing technology very long time ago. I was pushed to it and fascinated by the flow of bits and bytes. But everything was embodied in 1996, the day I met the Web. Finally there was an easy and cheap way to distribute products. And to be able to ship products, I had to learn programming. This is how I started.</p>
<p>Now as a professional, I still couldn&#8217;t understand why I&#8217;m not also responsible for budget, strategy, concept, ux  et al as a developer. I&#8217;m a products person, I want to code for beautiful products to change mindsets and push the limits for more market visibility. I&#8217;m driven by breakthrough concepts, user interaction improvement, performance, cognition and reasoning. If you cant convince me, I perform bad. To be honest, I&#8217;m not sure this is how a developer should act but this is my formula. My time is valuable and if you want me to invest it in your project, you have to convince me. I never remember myself applying for a company to work on a product I dont believe that I can dedicate myself to.</p>
<p>Most probably this makes me an inefficient developer. I get angry when we don&#8217;t make enough revenue and we ship features that turns into invisible toys that 80% doesnt even use. I find myself crazily analysing the logs where available and trying to understand how users think.</p>
<p>Now ask me how many companies I started. Actual the number is &#8220;one&#8221; &#8212; the sector was totally out of technology business. We had great recognition from major industry players in the USA and our main service was quite profitable for college students. I made some huge mistakes in the past two years with losing the entrepreneurship I have inside. Now I decided to be a half entrepreneur and half time&amp;energy investor.</p>
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